Getting Found on YouTube doesn’t have to be that hard…
Last week we posted Video #1 of a 4 part series that reveals a simple way that you could be using a free video idea (you don’t even need a camera) which could help you getting found on YouTube even that much easier. In this power-packed video (watch it above) Luke and I start off by discussing the five main components of successful content marketing, how each one works in tandem with your website, and how “breaking the code” for Internet Marketing for financial advisors isn’t as tough as you might think it is.
There are two very easy ways to create powerful videos (that are still getting found on YouTube) without the use of any camera equipment or fancy recording studio. In fact, both of them can be done from your home or office with little to no extra expense.
Here are the two ways to create free (or less than $100) videos for YouTube
- Create and record a Microsoft Powerpoint presentation on a topic that you are an expert or specialist on (you can either record it directly inside Powerpoint as all of new latest versions of Powerpoint have that option, or you can screen record using Camtasia or any of Techsmith’s other free screen recoding software). Once you have the presentation recorded, save as an .mp4 and upload to your YouTube channel. Make sure to put in a powerful headline, fill in the description, and maximize your tag words and tag word phrases for the video once uploaded to YouTube.
- Do a live Google Hangout on Air from your laptop or desktop built-in camera. The hangout could be brief and could be on a topic that you are an expert or specialist in, or simply a brief introduction about you, your company, and the benefits of working with you and your company. What we are finding is that when optimized correctly in YouTube, these videos are trumping similar content and titles in many cases as Google is giving some favor to these hangouts in regards to SEO.
Finally, make sure to check out this incredibly powerful YouTube infographic from Neil Patel at Quicksprout that is all about getting found on YouTube and how to increase your YouTube engagement by a large margin.
Don’t forget to watch the full video above and stay tuned for Video’s 2,3, and 4 coming in the next couple of weeks.
P.S. – You would be doing me a HUGE FAVOR by watching the video above, and then sharing it via LinkedIn, Google+, and Facebook, and leaving me a comment to let me know what you think.
